Patricia Fernández Suárez: Mexico Surf Film Festival Director
Nine short questions, nine fun answers
Here’s how the festival sets up: 11 short surf films go up on the screen this Thursday in Playa La Saladita. 11 more do it Friday in Troncones. The judges’ finalists go for prizes Saturday in Zihua. A full schedule of activities for each day can be found below, after the interview. I wanted to get some insight on the Mexico Surf Film Festival beyond press releases, research, facts and “official” interviews. I sent Patricia Fernández Suárez, the festival’s managing director, nine short questions by email. She responded with nine short answers, full of emotion, emojis and exclamation points. Nice. She also sent me a schedule of events. Perfect.

LOT: How did you discover Saladita?
Patricia: I got to know Saladita 15 years ago through some friends who invited me for a weekend. I fell in love with Saladita and it became my weekend destination. I went back and forth from Uruapan, until I decided I needed to surf and moved here in 2019.
LOT: What’s kept you here?
Patricia: The surfing, the calm, the love and this entire community. It’s a paradise.

LOT: How did the idea for the film festival come along?
Patricia: The festival was born from an idea Jorge, my husband, had. He’s been surfing here for 20 years, and he wanted to make an event in Saladita where we would invite different surfer friends and filmmakers who live along the Pacific coast to show their short films. We started with 8 short films from 8 different directors.
LOT: What surprised you about your first screenings?
Patricia: I was amazed by the creativity and passion projected on the screen—epic waves and incredible landscapes. And by the interest and excitement expressed by the entire community while they were watching the films. Those were nights of great emotion!
LOT: What made you want to do the second year? And why in three different places?
Patricia: What moved me to do the 2nd edition was precisely to feel so much emotion. I realized the filmmaker and surfer on the screen create a connection with the audience by transmitting their passions for what it means to surf, to live a life centered on the ocean. We took the screenings to 3 places because we talked about the project to restaurateur Toño Meneses who opened the door for us to extend it to Zihuatanejo. For us surfing has no borders—it is the same ocean—and why not project this art along the Pacific? We believe that this festival can be taken anywhere in Mexico to highlight our wonderful local destinations, especially our Riviera Troncones–Saladita.


LOT: What are you looking forward to this year?
Patricia: To see the festival carry the same emotion as always, just like the first year! We know that the festival has become more structured each year, but what does not change is our passion for surfing and our joy in being able to share it with the world.
LOT: What’s been the most satisfying thing about watching all these surf movies?
Patricia: It’s to know each story and the messages that are in them—to feel and identify what’s in common—the love for the sea. 🧡
LOT: What’s next for you after the festival? Personally.
Patricia: I’m going to surf every day, hahaha, It’s been a long time that we've been working on this edition—so many months.
LOT: Have you already started thinking about next year?
Patricia: Yes, of course, I already have notes of what can be improved and encouraged for the 2027 edition.
SCHEDULE
March 25
6 PM Preview Night
Marea, Playa La Saladita
March 26
10:30 AM IceBreaker/RompeHielo
Samas, Playa La Saladita
6 PM Opening ceremony + film screening
Queen’s Bar, Playa La Saladita
March 27
10:30 AM Children’s Workshop
by Nur Slim
Little Rays of Light, Playa La Saladita
12 PM Cinematographer Talk
with Christopher Bedolla
Acadia, Playa La Saladita
6 PM Feast + film screening
Costa Brava, Troncones
March 28
8 AM Massive Surf Class
Playa La Madera, Zihuatanejo
10 AM Children’s Workshop
by Nur Slim
Casa de la Cultura, Zihuatanejo
6 PM Awards Ceremony
Partenón, Zihuatanejo
9:30 PM Last Waves
Bar Malagua, Zihuatanejo
INFORMATION
https://www.mexicosurffilmfestival.com
aloha@mexicosurffilmfestival.com


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